The R.O.C. View, Rochester View Variation 4

Rochester Optical Co. (1903)
Rochester Optical Div., EKC
Rochester Optical Dept., EKC

Premo Cameras Catalog, 1908, p. 35

5 x 7
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Date Introduced: - ; Years Manufactured: c.1905 through at least 1918
Construction: back focus via rack and pinion (two gear tracks on top of base rails); single swing; three-piece lens board; reversing by removable back
Materials: mahogany body; cherry bed; black fabric bellows; brass hardware;
Sizes Offered: 5x7; 5x8; 6.5-8.5; 8x10;
Notes: By 1905, all the myriad view camera manufacturing companies having Rochester in their names had merged or otherwise disappeared, leaving the new Rochester Optical Co.  The Rochester View design was completely overhauled, and now looks very similar to the Anthony and Scovill NPA Variation 4, albeit with unique side hardware.  It also has the funky ground glass clips that have a hole in the center.  Perhaps to distinguish it from the earlier Rochester Views, this model is usually known as the R.O.C. View.  This camera had a long run through several company designations within EKC.

References:
Premo Cameras, Rochester Optical Co. (Rochester, NY), 1905, p. 40
Photographic Materials and Supplies, The Gloeckner & Newby Co. (New York, NY), c.1907, p. 10
Complete Catalog of Cameras, Apparatus & Accessories for the Amateur Photographer, Catalog A, Sweet, Wallach & Co. (Chicago, IL), c.1908, p. 45
Premo Cameras, Rochester Optical Division, Eastman Kodak Co. (Rochester, NY), 1908, p. 35
Illustrated Catalogue of Photographic Outfits and Supplies, Sweet, Wallach & Co. (Chicago, IL), 1908, p. 56
Catalogue of Professional Photographic Apparatus and Materials, Eastman Kodak Co. (Rochester, NY), 1909, p.28
Lloyd's Photographic Supplies, Andrew J. Lloyd Co. (Boston, MA), c. 1909, p. 28
Premo Cameras, Rochester Optical Division, Eastman Kodak Co. (Rochester, NY), 1909, p. 28
Premo Cameras, Rochester Optical Division, Eastman Kodak Co. (Rochester, NY), 1910, p. 28
Descriptive Price List of Photographic Materials, George Murphy, Inc. (New York, NY), 1910-1911, p. 42
Catalogue Photo Supplies, Milwaukee Photo Materials Co. (Milwaukee, WI), c.1910. p. 53
Photographic Apparatus and Supplies Catalog No. 35, Sweet, Wallach & Co. (Chicago, IL), c. 1910, p. 57
Premo Cameras, Rochester Optical Division, Eastman Kodak Co. (Rochester, NY), 1911, p. 30
Catalogue of Eastman Professional Photographic Apparatus and Materials, Eastman Kodak Co. (Rochester, NY), c. 1911, p. 42
Premo Cameras, Rochester Optical Division, Eastman Kodak Co. (Rochester, NY, 1912), p. 30
Illustrated Catalogue, The Gloeckner & Newby Co. (New York, NY), c.1912, p. 14
Premo Cameras, Rochester Optical Division, Eastman Kodak Co. (Rochester, NY), 1913, p. 30
Premo Cameras, Rochester Optical Division, Eastman Kodak Co. (Rochester, NY), 1914, p. 29
Premo Cameras, Rochester Optical Division, Eastman Kodak Co. (Rochester, NY), 1915, p. 29
Number 30 Illustrated Catalogue of Photographic Outfits, Lenses and Supplies, Robey-French Co. (Boston, MA), c. 1915, p. 49
Schultze Novelty & Sporting Goods Co., Schultze Photo Equipment Co. (New York, NY), 1915, p. 21
Illustrated Catalogue of Photographic Outfits and Supplies No. 38, Sweet, Wallach & Co. (Chicago, IL), c.1915, p.52
Premo Cameras 1916, Rochester Optical Division, Eastman Kodak Co., Rochester, NY, 1916, pp. 27
Eastman Professional Photographic Apparatus and Materials 1917, Eastman Kodak Co. (Rochester, NY), 1917, p. 37
Premo Cameras, Rochester Optical Division, Eastman Kodak Co. (Rochester, NY), 1917, p. 27
Premo Cameras, Rochester Optical Department, Eastman Kodak Co. (Rochester, NY), 1918, p. 25
Cameras, Photographic Apparatus and Supplies, 11th Ed., Hirsch & Kaiser (San Francisco, CA), c. 1917, p. 31

Back to Rochester Optical Co.

Interesting Alteration

The 8x10 camera below had, during its useful lifetime, been altered from back focus to front focus.  By using the long pinion gear in a homemade front standard base, and by securing the rear standard to the reversed bed, some ingenious photographer had altered the basic workings of the camera.

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